Do you ever have one of those situations where the same idea keeps popping up in a bunch of different parts of your life and you figure you should probably pay attention? I had never heard of the practice of sending promotional postcards for illustrators a couple of months ago, but I'm suddenly finding lots of pushes to send them out. When Lilla recommended it in the Make Art That Sells course, I knew it was time to get moving. It's funny how that kind of information comes to you when you need it.
I chose my most recent favorite illustration for the front of the card and did a little hand lettering for the back. (The inspiration for the design came from these two links.) I'm casting a wide net with this first mailing and sending to lots of different types of companies. I spent the past month collecting addresses from lots of good resources. My favorite place to "research" (OK, so I'm actually just having fun shopping) is Powell's, since there are plenty of great books, magazines, and gift items. Lots of these items even have the address printed right on the package, which makes it so easy to collect the information I need.
We'll see if these go anywhere for me, but I'm really glad to have taken such a great step in the right direction.
